A Master Degree in Service Design, years of experience in branding and web design, as well as entrepreneur, brought her to build a strategic and multidisciplinary approach to business and UX consultancy. She enjoys facilitating processes and workshops that help turn complexity into simplicity. Her mission? To help companies designing and optimizing digital experiences and services for their users that are as a tailor-made dress, simply perfect in the details, enjoyable to use. She loves cats, her favorite plants are cacti.